Applications: Labels & Packaging

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Canon LabelStream LS2000 Intro Video [ Press Demo ]

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Discover how the Canon LabelStream LS2000 inkjet press meets the rising demand for digital label printing. Employing high-density white and color aqueous ink, low-temperature fixing, and high-definition printheads, it produces vibrant, durable images on a wide variety of media types— even those with low heat resistance like PE or PVC.

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Applications: Labels & Packaging

Digitally printed labels and packaging represent a booming industry segment that delivers new solutions for brands striving to resonate with target audiences, create engagement, and drive sales.

Market Growth

What’s driving activity in this dynamic sector? Simply put, the rising global demand for manufactured goods and the growth of the e-commerce industry mean more and more businesses need more and more branding, identification, compliance labelling, etc. In one global forecast, the digital printing packaging market is projected to grow “from USD $30.2 billion in 2024 to USD $46.2 billion by 2029 at a CAGR of 8.9%.”* Meanwhile, the label printing industry is expected to grow at a CAGR of 4.2% through 2027.**

Sources
* MarketsandMarkets
**Mordor Intelligence

Inkjet Opportunities

Beyond sheer volume, the burgeoning number of manufactured goods also creates heightened competition for attention, requiring new ways to differentiate brands and influence buying behaviors via packaging and labels. So, production inkjet is expected to be the fastest-growing segment of this dynamic sector, with expanding opportunities for print service providers to leverage its technology, including:

  • Customization—Variable data printing is expected to experience significant growth, as marketing savvy consumers gravitate toward customized packaging and labeling options. Production inkjet allows the flexibility to efficiently produce multiple versions of packaging and/or labels for product variations, regional markets, or specific target markets.
  • Value-Added Quality—Production inkjet technology enables integration with innovative printing techniques and finishes that attract attention and enhance the perception of value—brilliant colors, fine details, and special enhancements such as foiling, embossing, and textures.
  • Economical Short Runs—The average run length for packaging and label jobs is decreasing, thanks to more small businesses joining the market, reduced lifecycles for mass-produced products, frequent changes to regulatory content, and growing demand for customization and versioning. Production inkjet’s advantages include the ability to cost effectively handle shorter, variable data print runs without sacrificing high-quality output.
  • Sustainability—One of the biggest challenges facing brand owners is demonstrating the sustainability of their packaging. This focus is driving the adoption of digital inkjet technology that offers eco-friendly options such as water-soluble inks and a wider range of recyclable substrates.

Conclusion

By adding labels and packaging printed with digital inkjet into their application portfolios, print service providers can add value, meet evolving customer needs, and tap into a growing and profitable market.

Email us: productionprint@csa.canon.com or call: 1-877-623-4969