When direct mail printer Pel Hughes sought to offer clients greater efficiency, unparalleled print quality, and full data capabilities, they brought on a Canon ProStream web-fed inkjet press. Read why Canon’s customer service through the entire purchase, installation, and support cycle was just one crucial factor in the decision.
Enabling new opportunities is the name of the game in the direct mail space. Offering sophisticated personalization print services as part of a multi-channel marketing campaign is today’s norm as the speed and quality of color inkjet digital presses open doors to new business. See how direct mail printers are taking advantage of the latest production printing technologies.