A decades-old technology finally gets legs. You’ve likely heard of, and maybe experienced, Augmented Reality (AR). Well, as technologies have advanced and mobile software has become more sophisticated, AR is proving to be a new, effective way to add life and substantial click-through rates to printed direct mail and print ads. See the potential for yourself, watch the webinar A Reality Check: Augmented Reality.
Trends In Augmented Reality: A Reality Check
Featuring the leading Augmented Reality developer Layar, and the real-life experiences of major print service provider IWCO Direct, you’ll quickly see how this eye-opening application means just one thing?—?it’s time to pay attention to the power of Augmented Reality.