Newsletter Archive: Book Printers and Publishers February 2013
The transition to digital printing requires careful integration of existing processes with smarter, new technologies. While the benefits can be great, the challenges can be daunting. Canon Solutions America has the expertise to help.
Integrating Book Manufacturing for Run Lengths of One
For publishers, digital printing technology is an industry-transforming initiative. Instead of printing more books than they sell, publishers can order smaller quantities, minimizing risk by reducing inventory and distribution costs. Savvy managers know that it’s the total cost divided over a title’s life cycle that counts – not just the initial cost of printing the book. With digital technology, publishers can adapt to fluctuations in demand over a title’s entire life cycle.
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Jeremy Hess, director of marketing at Gasch Printing, and Larry Bennett, president of distribution services at Bookmasters, talk about how book publishing has changed forever.
It’s time to rethink your strategy. Today’s publishers need partners that will help content move seamlessly between traditional book printing, on-demand digital printing, and electronic distribution.
Visit the content-rich Books, Manuals & Catalog Applications section of the Production Print Resource Center. You’ll find a wealth of focused information, such as webinars, video demos, case studies, white papers, and much more that are geared to Book Printers and Publishers.
According to InfoTrends, Canon Solutions America is the #1 leader in continuous color placements for the third year in a row. See why we earned this distinction by viewing the Océ JetStream® Dual Color Inkjet press demo.
