Newsletter Archive: Book Printers and Publishers October 2016
Have you made content marketing a meaningful component of your communications strategy? For many book printers and publishers, capturing the attention of modern audiences — who have less time to devote to incoming messages and more options to choose from — poses a considerable challenge. By delivering quality, engaging content to pull in your end user, and by delivering this content in a familiar, interactive way, you can offer the insight and convenience to set your business apart. We suggest watching the webinar DELIVERING CONTENT IN A MULTI-CHANNEL WORLD to learn more about this strategy.
Delivering Content in a Multi-Channel World
The drive toward digital content is growing. With the introduction of newer, more flexible platforms, distributing high-quality information can be a more user-friendly experience for your prospects and customers. Learn more in this introduction into digital publishing for cross-channel media consumption.
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The rise of digital printing technologies and self-publishing is transforming the book publishing market. Explore the latest trends and market projections to help you understand how to make the most of this evolution.