Newsletter Archive: Transactional, Direct Mail, and In-Plant Printers June 2020
Keeping print communications relevant in an increasingly digital world requires some creative solutions.
One way you can maximize consumer touchpoints is by blending digital interactions with personalized direct mail and transactional pieces. Adding elements like QR codes or augmented reality experiences actively engages audiences with relevant content, increases brand awareness, and helps build loyalty.
Are you ready for a revolution in sheetfed inkjet? Our newest technology has a lower cost of ownership for vibrant colors, razor-sharp details, and application versatility to set you up for offset quality at inkjet’s high speed. Get ready to experience more profit and more business.
In search of ways to ratchet up its high quality full-color direct mail business, The Mailworks discovered Canon checked every box. Its production inkjet presses and workflow software helped them deliver outstanding pieces for customers both big and small—and opened gateways to high-speed growth.